ILLUSTRATIVE LOGO DESIGN
Year
2020
Role in project
LOGO ILLUSTRATION & BRANDING
Clients
PUNJAB HANDCRAFTS
ABOUT THE PROJECT
A LOGO THAT TELLS A STORY OF HERITAGE & CRAFT.
Punjab Handcrafts needed a logo that embodied the soul of their artisanal products. Our illustrators designed a custom logo mark inspired by traditional Punjabi art, creating a unique and authentic brand symbol.
Overview
AN ILLUSTRATED LOGO TRANSFORMS A BRAND FROM A MERE NAME INTO A MEMORABLE CHARACTER, FORGING A DEEPER, MORE PERSONAL CONNECTION WITH ITS AUDIENCE.
- BRAND STORY EXPLORATION
- CONCEPT SKETCHING & IDEATION
- CUSTOM LOGO ILLUSTRATION
- FINAL LOGO FILE DELIVERY
Results
120%
INCREASE IN BRAND AUTHENTICITY
120%
HIGHER CUSTOMER ENGAGEMENT
120%
IMPROVED BRAND RECALL
SKETCH PROCESS
LOGO MOCKUPS
